Sustainable skincare is now a #1 priority. Celebrities like Emma Watson and Gisele Bündchen have helped sustainable and eco-friendly products go mainstream — and for a pretty good reason. It challenges conventional practices as we know it.
Consumers demand more planet-friendly products that harness the power of natural ingredients. This shift is not just a phase, but a clear direction for the beauty industry.
The global skincare market was worth $9.83 billion in 2021. But by 2030, it is estimated to expand at a staggering 8.9% CAGR.
Today, the younger generation is more eager to move toward a greener future. That’s because for many consumers, packaging and sustainability matters. As a result, Instagram skincare brands like SilkiMED that offer sustainable products have become prominent.
But what does sustainability really mean in cosmetics? How can it make a difference? If you are considering revamping your beauty routine by buying stuff that can benefit the environment, then you are in the right place.
Let’s jump right in.
What Is Sustainable Skincare?
Sustainable skincare is about making informed and conscious decisions when it comes to the cosmetics you incorporate. Brands are striving to produce formulas that would cause little to no harm to the planet.
But, to many people, sustainable means different things. According to a 2023 survey, 45% of American consumers explained that the most important factor in sustainable beauty products is to have 100% natural ingredients.
For others, getting options that are not tested on animals makes them sustainable. Other criteria include having ingredients that don’t harm the planet, and recyclable and plastic-free packaging. 
How Are Sustainable Cosmetics Made of?
Companies are coming up with sustainable beauty products that have a favorable impact on our planet. These products come with natural ingredients made from raw and renewable sources. They have a lesser impact on the environment compared to non-renewables.
Some of the raw materials you can expect in non toxic skin care are natural oils (i.e. avocado oil, argan oil, etc), agricultural ingredients (i.e. corn, soybeans, etc), and bacteria to give it natural colors and scents.
To make sustainable cosmetics, brands break down these materials into oleochemicals. They separate each ingredient before combining them to create a unique product.
Can Sustainable Skincare Make a Difference?
Water is a major resource used in the beauty industry. In 2020 alone, approximately 10.4 million tons of water were used. This market also plays a big part in wastewater and ocean pollution. Much of the emissions in the industry come from packaging and sourcing materials.
Sustainable skincare can help us turn over a new leaf. Most of the perks come from the use of:
- Organic ingredients: Opting for organic ingredients is good for both your skin and the planet. Products with a short list of natural materials are usually gentler on the environment. They're made without GMOs, grown without pesticides, and don’t use harsh chemicals.
- Recyclable packaging: Sustainable cosmetics packaging can do a lot for the environment. They can be repurposed and recycled again and again. These include options like aluminum containers, glass jars, and recycled plastic.
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Carbon footprint measures: Sustainable beauty brands often work with local farmers, opt for ingredients that need fewer resources to cultivate, and support eco-friendly and ethical practices.
List of Skincare Ingredients to Avoid
Some ingredients like super concentrated or synthetic fragrances and chemicals can cause a reaction. Especially if you have sensitive skin. Others have been associated with health problems, like hormone disruption and cancer.
When looking for sustainable beauty products, stay away from ingredients like:
- Oxybenzone
- Aluminum
- PEGs (polyethylene glycols)
- Phthalates
- methyl and propyl parabens
- formaldehyde
Ethical beauty brands often pay attention to this and prefer to use safer alternatives. Such as essential oils, glycerin, extracts, and so on.
Benefits of Eco-Friendly Skincare
Sustainable skincare brands respect the environment. They don’t use chemical or synthetic formulas that can contaminate the water and air.
In fact, based on a study, harsh ingredients in sunscreen like octinoxate can damage coral reefs. They can trigger deformities in both baby corals and coral larvae. Eco friendly skincare invests in organic farming, making it a go-to choice for protecting ecosystems.
At SilkiMED, we take pride in our green cosmetics and safe ingredients. We are completely against the use of animal testing during the entire process of research, development, and production.
With your help, we can make an even bigger impact. For every order you make, we donate $1 to One Tree Planted—a non-profit focused on reforestation. It's our ongoing commitment to help support their cause.
SilkiMED’s Best Organic & Sustainable Skincare
Join us at SilkiMED in our mission to bring responsible skincare to North America! We're committed to offering the highest quality sustainable skincare possible, ensuring the best for your skin and the planet.
Discover our top three products that perfectly align with our mission:
- Hydrating Serum with Polypeptides - This is the ultimate example of sustainable beauty packaging. It comes in a glass bottle, which is 100% recyclable and reusable.
- OHA Glow Booster Duo - These products can make an excellent addition to your beauty routine. The Glow-Enhancing Dark Spot Solution comes in glass packaging and uses natural ingredients, like Pancratium Maritimum Extract.
- Brightening Hydration Booster - This face mask can make your complexion look smoother, plumper, and refreshed. It is free of fragrances, alcohol, paraben, dye, and silicone.
At SilkiMED, every product is meticulously crafted to suit your needs. With our eco friendly skincare, you can say goodbye to harmful chemicals and give your skin the pampering it deserves.